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Using Facebook to Help Build an Entrepreneur’s Brand
I believe Facebook can help build the brand of an entrepreneur, while also be useful as a way for an entrepreneur to stay in touch with friends, family, and even co-workers/business partners. Here are a couple of tips an entrepreneur can use to help build their brand on Facebook: Build your brand on Facebook 1. Maintain a limited profile Facebook allows you to add new friends to a limited profile or your general profile. I believe this is very valuable, as it allows you to add... |
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And Do You Have Any Questions for Us?
As a job seeker, your goal in an interview is twofold; you need to gather enough information to decide if you want to work at a company, and you need to convince the interviewer that you are the candidate for the position. Part of convincing the employer that your worthy of a role is showing them that you’ve researched the organization beforehand. Visit the company’s website as a starting place and look for the company’s brochure, annual report, or 10-K for perusal. (Publicly traded companies... |
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Cover Letters Should Be Actual Letters
A cover letter is supposed to be brief, readable, and professional. A fax cover sheet or a handwritten note should preferably never be used, especially when you want an employer to view you as a serious potential employee. The ideal cover letter is four to five paragraphs long, with each paragraph consisting of maybe three or four sentences. Keep in mind, too, that “less is more.” Your letter should preferably be no more than one page in length. Write clearly and concisely, and... |
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How to Ace the Marathon Interview Process
So you've got a one or two-day interview ahead of you, during which you'll meet everyone from the CEO to the janitor. What can you expect? How can you make your best impression and somehow not collapse from the stress of repeating yourself and smiling for hour upon hour? More and more, risk-averse employers in today's slow hiring market are investing plenty of time getting to know you before extending an offer. The good news is that serial interviews give you... |
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Personal Branding Interview: Paul Sullivan
Today, I spoke to Paul Sullivan, who writes the Wealth Matters column for The New York Times, and is the author of Clutch: Why Some People Excel Under Pressure and Others Don’t. In this interview, Paul talks about what it means to be a clutch player in business, goes through some clutch scenarios, and more. How did you come up with the name and idea for CLUTCH? As a kid, I desperately wanted to be clutch in any of the dozens of golf tournaments I played in. Golf was the... |
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Touchdown with a Bad Boss - Week 4
Here are the final bad boss solutions for week four of our Touchdown with a Bad Boss contest! Voting will now begin to determine the favorite story of the 12. The person who receives the most votes will win the grand prize. Learn more about this contest. Who will win? Review all 12 finalists and vote today for your favorite! The Power of HRTracey's company was rolling out a new program when she noticed it being communicated to clients before the staff. She brought this to her manager’s... |
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Facebook Places and Your Brand
Now that Facebook has decided to one-up Foursquare and other location-based platforms I thought it might be useful to think about what Facebook Places means for a brand. By now any social media savvy person knows the do’s and don’ts of checking in (if not, see my previous article here). There are some game changes that have come along with Facebook Places that matter to your brand. Game changers that matter You’re not always in control Other people can check you into places.... |
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Keywords, Portrayal of Skills and Accomplishments Can Boost Career Transition
Jan writes: I left a successful military career 15 years ago during the drawdown after the First Gulf War. Within a year, I had a full-time job teaching in public schools. Teaching has always been a strength and I enjoy it, but I am now ready for another challenge. My conundrum is that I feel I have a wealth of good experience and knowledge, but because it has not been all in one industry or related industries, I am not sure how to communicate this the best way to employers. Additionally,... |
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Touchdown with a Bad Boss Contest Finalists - Let the Voting Begin!
We've heard a lot of stories about some bad bosses, and now it's time to choose a winner for the Touchdown with a Bad Boss contest. Who will it be? Voting begins today and closes on Friday, Sept. 10, at 2 p.m. CDT. Review the top 12 finalists and get your vote in today for your favorite. The winner will receive a football victory package, which includes: a 40-inch LCD TV, a $100 Visa gift card, and a tailgate party gift basket. Good luck to all our finalists and thanks to all who participated!... |
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Are Paper Resumes Dead?
Today’s world is basically run via e-mail, text messaging and instant messenger. The advancement in such technologies has turned things that were traditionally printed on paper, like resumes, into... [[ This is a content summary only. Visit my website for full links, other content, and more! ]] |
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The Words all Professional Resume Writers Hate to Hear
Checking my email one day this week, I found one that started in a way destined to make my heart sink: “I know we finalized this resume a while ago, but I showed it to a friend and he had some comments …” My heart doesn’t sink because of the extra work – I don’t mind that if the comments are helpful – but because I know that they probably won’t be. So I now have two choices. 1) Make changes that will be detrimental to the document I worked so hard... |
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Touchdown with a Bad Boss Contest Finalists - Let the Voting Begin!
We've heard a lot of stories about some bosses, and now it's time to choose a winner for the Touchdown with a Bad Boss contest. Who will it be? Voting begins today and closes on Friday, Sept. 10, at 2 p.m. CDT. Review the top 12 finalists and get your vote in today for your favorite. The winner will receive a footbal victory package which includes: a 40-inch LCD TV, a $100 Visa gift card, and a tailgate party gift basket. Good luck to all our finalists and thanks to all who participated! Voting... |
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The happiness empire expands
Yesterday we expanded our company headcount by over 30% when our newest associate Arlette Bentzen joined us. And of course there were flowers: Arlette (on the right) has a background int the travel industry and in fitness. She will be doing workshops and speeches and she will also be our event manager and run our conferences and other events. Arlette is a wonderful person who has a lot of energy (pretty much a requirement to work for us) and we’re very excited about her :o) And here’s... |
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Humanities ≠ Jobs… what?
When I was choosing my major I figured I should major in something that would help me land a job. I was pretty short-sighted and didn’t quite understand what that meant but I figured there were some majors that either didn’t get jobs or that got very low-paying jobs. I ultimately chose to get a degree in business with an emphasis in Computer Information Systems. The only other alternative I seriously considered was an emphasis in accounting, but I had ZERO intention of going that... |
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What Does the Average Person Say About Your Work?
If you read Seth Godin’s blog, you probably saw the recent post that talked about how easy it is to manipulate the New York Times’ bestseller list. Said Seth: It doesn't cost much to scam it and it's pretty straightforward to buy your way onto the list I know authors who have done this and consultants who sell this service. As a result of this distortion, the books on the list get more promoted, and thus sell more copies. It's not pretty but it's true. This... |
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Success Tweet 99: Go With What You’ve Got
I’m really enjoying writing this series of posts further explaining the ideas in my latest career success coach book, Success Tweets: 140 Bits of Common Sense Career Success Advice, All in 140 Characters or Less. I hope you’re enjoying reading them. I’m pleased to say that Success Tweets is now in its second printing. You can pick up a copy at your local book store, or online at Amazon.com. Better yet, you can download the eBook for free at http://www.successtweets.com. Today’s... |
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Daniel Pink on the Surprising Science of Motivation
Here is American writer and career analyst Daniel Pink's entertaining and informative talk on the science of motivation. Targeted at businesses, it is also useful to career transitioners in general. Using concepts such as The Candle Problem, Daniel explains how motivation isn't necessarily boosted by material incentivisation, but rather by being free to be creative and flexible, in order to optimise your performance. If you're earning a large paycheck plus benefits but don't feel motivated... |
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CAREER ADVICE COLUMN: What are Jobs that Require Great People Skills?
Not to be flip but - all of them. OK, serious answer. There are many jobs that truly benefit by someone having great people skills, here are some off the top of my head: teachers, nurses, sales people, manager, clergy, customer service, coaches, counselors, HR - manager or employee support, marketing, non profits development, receptionist, wait staff, airline attendants, volunteer coordinator, bar tender, purchasing agents, logistic coordinator, project manager. Wheww! I would suggest you... |
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35 Under 35: Lisa Bebchick, Partner at Fried Frank
By Erin H. Abrams (New York City) “You need to be able to learn from someone who has the career and work life balance you aspire to,” said Lisa Bebchick, a 33-year old partner in the litigation department at Fried, Frank, Harris, Shriver & Jacobson LLP, explaining why she makes time in her busy schedule to mentor junior associates at her firm. Bebchick, who works in Fried Frank’s New York office, focuses her practice on all aspects of civil and criminal litigation, and has expertise... |
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What Type of Twitter User Are You?
After reading Chris Brogan’s 50 Power Twitter Tips I started really thinking about how people are using Twitter. The tips are insightful and should be read by everyone who using, thinking about using, and obsessing over Twitter. While most of the tips Chris covers are included in my book, Twitter Marketing for Dummies, it is important to point out a few more things and maybe… ask some questions! How people use Twitter Below are questions outlining the ways that you... |















